Data Analytics, Continuous Discovery and Product Growth
TECH STACK
Google Analytics
HotJar
Crunchbase
CB Insights
Survey Monkey
Miro
G2 Crowd
Capterra
SEMrush
HubSpot
Amplitude
FigJam
Figma
Airtable
Mixpanel
Product Growth Services
Progressive and Consistent Optimization Leads to Product Growth
By consistently tracking, measuring usage, identifying friction and drop-off points inside your product, you’re in position to make incremental improvements and drive growth.
Stay Relevant
In today’s fast-paced world, stagnation is equal to regression. Continuous product enhancement ensures alignment with customer preferences and technological advancements. To stay relevant, companies have to evolve.
Build Trust and Loyalty
Consistent product optimization shows a commitment to delivering long-term value to users. By striving to improve and innovate, companies demonstrate that they care about user satisfaction.
Gain Competitive Advantage
Continuous improvement, innovation and responding to user needs, allows businesses to differentiate themselves from competitors and carve out a unique position in the market.
Improve KPIs
A growing product translates to growing revenue. Whether through increased sales or improved customer retention, product growth directly impacts the bottom line.
You Don’t Need to Build New Features to Grow
You don’t necessarily need more features to drive product growth. What you do need is to make sure that the features that are correlated to product growth are discoverable, provide value to users and offer a good user experience.
Behind Every Great Product is Great Data.
It is important to first identify flows and features that correlate to growth. Zooming in on those features helps identify friction points and areas of improvement. To be able to do that, key data has to be available. Data is analyzed to map out flows and understand user behavior and engagement.
Having Great Data Means We Can Design with Purpose.
Once we identify friction points and opportunities for improvement, we can design adequate solutions that respond to user needs. We aim to improve the user experience by reducing friction, time, cognitive load and effort it takes to perform a task.
It’s Not a One-And-Done. Product Growth is an Iterative Process.
Optimizing conversion funnels and improving the user experience is an ongoing process. We’re never sure that a new solution will yield results. Once implemented, it needs to be benchmarked against the previous state and put through the same process. The goal is to make incremental and consistent improvements that get you one step closer to your ultimate goal.
Deep client engagement
is our bread & butter
“Motiff has been a great strategic design partner, as we evolved our company onto a design system their knowledge, and expertise has proved invaluable. With capabilities across a variety of UX disciplines, we can conveniently utilize Motiff’s team as our needs evolve and grow. We look to maintain a long-term relationship with them to always be ready for highly detailed and polished design activities as well as development and management.”
Head of UX, SymphonyAi
“Motiff has consistently been our go-to partner for design and development needs, and I've had the pleasure of collaborating with them on numerous projects spanning different companies. They are creative, pay attention to UI details and are committed to development excellence. Motiff has a remarkable talent for simplifying complex tasks, making them an invaluable asset to our projects. What truly sets them apart is their ability to not only understand individual project goals but also see and contribute to the broader vision of our company. Motiff is more than a service provider; they are a genuine partner in our success.”
CEO, TeleMeet Inc.
Why choose Motiff?
Proficiency in Data Tools
Resourceful and Skilled Team
Broad Industry Experience
Data-driven Decision Making
Cross-Functional Collaboration
Invested in Your Success
Industry Expertise
