Design system — a foundation for scalable success
Design systems — A deep dive
A design system is a repository of reusable components such as icons, buttons, form fields, and interactive modules. These make up larger patterns, screens and guidelines, typically accompanied by code. It serves as a framework for designers and developers to efficiently create and maintain design consistency and velocity across product features.
What is the value of a design system?
Investing in a design system is much more than a commitment to cohesive aesthetics — it's a strategy that directly impacts product success. By investing in a design system, you're not just streamlining your design process, you're laying down the infrastructure for sustained business growth and increased customer satisfaction.
InsightDesign systems bridge team gaps
Product teams, marketers, developers and designers may all refer to this central source of truth to kickstart their initiatives. A well-designed and managed design system enables rapid idea execution, testing, and keeping up with the changing strategy. It’s a systematic approach improving satisfaction for everyone involved.
A design system acts as the bridge between creativity and efficiency, enabling teams to craft beautiful experiences with a language that speaks to both form and function, across platforms.
A comprehensive approach
Improved end-user experience is just a side effect. The true beneficiaries of a well-implemented design system are your internal teams.
Holistic & collaborative approach
We start with an exploration of your brand, target audience and objectives.
This allows us to later tailor solutions to your needs and objectives.
Consistency across platforms
Our focus is on creating a consistent and intuitive user experience across all user touchpoints, enhancing brand identity and user satisfaction.
Atomic design methodology
We build progressively modular design systems following the modern principles of Atomic Design, allowing us to prototype rapidly.
Scalable solutions
Our goal is to create flexible and scalable design systems that evolve with your business, are durable, adaptable and always improving.
Comprehensive documentation
Design principles, accessibility considerations, edge cases and guidelines are documented to ensure clarity for internal design system users.
Ongoing support & maintenance
We provide post-launch assistance, updates, training and documentation encouraging design system adoption and usage.
The success of a Design System is judged by its adoption. It’s tough to see the ROI when your Design System lives in Figma and nobody knows about it, especially the teams responsible for rapidly building product features.
We help drive Design System team adoption by involving all stakeholders and end users, encouraging and implementing their feedback and creating a sense of shared ownership. When teams see direct impact on their KPIs as a result of using the Design System, they are more likely to make it part of their daily workflow.
Our design system package
Foundations and assets
Color system- Typography
- Accessibility guidelines
- Layouts and grids
- Iconography
- Token structure + theming
Component Library
- UI design and reusable design library
- Design guidelines for all components
- Detailed design specs for all components
- Component library development
- Implementation QA
Templates and patterns
- Documentation and design for patterns
- Reusable design templates
Documentation and adoption
- Adoption support
- Contribution guidelines
Deep client engagement
is our bread & butter
“Motiff has been a great strategic design partner, as we evolved our company onto a design system their knowledge, and expertise has proved invaluable. With capabilities across a variety of UX disciplines, we can conveniently utilize Motiff’s team as our needs evolve and grow. We look to maintain a long-term relationship with them to always be ready for highly detailed and polished design activities as well as development and management.”
Head of UX, SymphonyAi
“Motiff has consistently been our go-to partner for design and development needs, and I've had the pleasure of collaborating with them on numerous projects spanning different companies. They are creative, pay attention to UI details and are committed to development excellence. Motiff has a remarkable talent for simplifying complex tasks, making them an invaluable asset to our projects. What truly sets them apart is their ability to not only understand individual project goals but also see and contribute to the broader vision of our company. Motiff is more than a service provider; they are a genuine partner in our success.”
CEO, TeleMeet Inc.
See how SymphonyAI achieved 3x faster design delivery and 30% faster code delivery with the help of a Design System.
